Why Tampa Chooses Bill Currie Ford

Why Buy from Bill Currie Ford | Tampa Ford Dealership | New & Used Ford Dealer

Bill Currie Ford Dealership Exterior

Why Tampa Chooses Bill Currie Ford

65 Years of Trust. 3 Generations of Excellence. Tampa's Premier Ford Dealer.

Don't Worry, Drive Currie
Family Owned Since 1960
Award-Winning Service
No Hidden Fees

The Bill Currie Advantage

Experience the difference that 65 years of putting customers first makes. From our extensive new Ford inventory to our award-winning service department, we're here to exceed your expectations.

3-Day Exchange Promise

Not completely satisfied? Exchange your vehicle within 3 days. Your peace of mind is our priority when you're shopping for a new Ford truck or pre-owned vehicle.

No Worry Promise

No Worry Promise

Our commitment to transparent pricing and exceptional service. Don't Worry, Drive Currie. Get pre-approved for financing with confidence knowing there are no hidden fees.

Transparent Pricing

No hidden fees, no surprises. Every cost clearly displayed. What you see is what you pay on every Ford F-150, Bronco, and Explorer in our inventory.

Ford President's Award

Recognized for exceptional customer satisfaction and service excellence by Ford Motor Company. Schedule your award-winning service appointment today.

Lifetime Service Records

Complete digital service history for your vehicle. Access your records anytime, anywhere through our online service portal.

Community First

Your purchase supports our community through Currie Cares initiatives. Contact us to learn more about our local partnerships.

When you purchase a vehicle from Bill Currie Ford, you're not just getting a great deal on a new or used Ford – you're investing in your community.

Learn More About Currie Cares

A Tampa Tradition Since 1960

For 65 years and three generations, the Currie family has served Tampa Bay with integrity, building relationships that last a lifetime. From your first new Ford purchase to decades of trusted service, we're here for every mile of your journey. Don't Worry, Drive Currie.

1960 Bill Currie opens doors with a promise of honest service
1985 Second generation expands to serve all of Tampa Bay
2010 Third generation continues the tradition of excellence
2025 65 years strong, still family-owned and operated
65 Years in Business
3 Generations
100% Family Owned
Bill Currie Ford Vintage Photo
65 YEARS

Award-Winning Service Experience

From Express Service to our unique Bronco Brunchery café, we make vehicle service something to look forward to. Our Ford-certified technicians service all makes and models, specializing in F-150 maintenance, Power Stroke diesel service, and warranty repairs.

Ford Express Service

Express Service

No Appointment Needed! Oil changes, tire rotations, and basic maintenance completed in under an hour. Open evenings and weekends for your convenience. Don't Worry, Drive Currie.

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Bronco Brunchery Café Interior Bronco Brunchery Café Seating

Bronco Brunchery Café

Bronco Brunchery Logo

Unique to Tampa! Enjoy fresh coffee, breakfast, and lunch while your vehicle is serviced. Free WiFi and comfortable seating make waiting a pleasure. Perfect for busy Tampa Bay professionals who need to stay connected while their new Ford or pre-owned vehicle is being serviced.

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Ford Certified Technicians

Master Certified Technicians

Factory Trained Experts! Our technicians receive continuous Ford training to service the latest technology. We fix it right the first time, guaranteed. From routine maintenance on your Escape to complex repairs on your Super Duty, trust the experts at Bill Currie Ford. Genuine Ford parts always in stock.

Meet Our Team

Currie Cares: Giving Back to Tampa Bay

More than a dealership – we're your neighbors, supporting the community we call home since 1960. Every new Ford and used vehicle purchase helps support local Tampa Bay charities.

At Bill Currie Ford we take pride in our community and enjoy giving back to help those in need and supporting those around us through diverse charities throughout Tampa. Since 1960, we have had the privilege to work with so many outstanding charities that have made substantial contributions to the community. We hope to add to these efforts every year, with each one of our local charity events. Learn more about our quality used vehicles and how your purchase helps support these initiatives.

Jennifer Currie and Bentley at Shriners Hospitals event

Shriners Hospitals for Children

Jennifer Currie and Bentley during our Drive 4 UR Community event, helping raise funds and awareness for children's healthcare.

Bill Currie Ford honoring veterans at MacDill Air Force Base

Supporting Our Veterans

Bill Currie Ford honoring those who served at Central Command in MacDill Air Force Base, showing our gratitude to military families.

Team Currie charity event at One Buc Place

Johns Hopkins All Children's Hospital

Team Currie hosting their annual Watch Party Charity Event at One Buc Place, raising funds for children's healthcare initiatives.

Exclusive Custom Performance Vehicles

Tampa's only dealer offering ROUSH Performance and Sherrod Custom vehicles. Transform your Ford F-150, Super Duty, or Ranger into a one-of-a-kind custom truck with factory warranty protection.

ROUSH Performance F-150

ROUSH F-150

Supercharged power meets refined luxury

ROUSH Performance Vehicles

Experience the thrill of American muscle with ROUSH-enhanced Ford vehicles. From supercharged F-150s to track-ready Mustangs, we bring you exclusive performance you won't find anywhere else in Tampa Bay. Each vehicle comes with full warranty coverage and certified ROUSH components.

  • Supercharged engines with warranty
  • Track-tested suspension systems
  • Exclusive ROUSH styling packages
  • Limited production collectibles
Explore ROUSH Inventory
Sherrod Custom F-150

Sherrod F-150

Lifted, loaded, and ready for adventure

Sherrod Custom Trucks

Take your truck to new heights with Sherrod's premium lift kits and custom packages. Perfect for Florida's diverse terrain, from city streets to off-road adventures. Browse our Super Duty and F-150 lineup with Sherrod modifications. Financing available for all custom builds.

  • Premium lift kits up to 8 inches
  • Custom wheels and all-terrain tires
  • Enhanced lighting systems
  • Full factory warranty maintained
View Sherrod Trucks

As Tampa's exclusive dealer for these premium performance brands, we offer the widest selection of custom Ford vehicles in Florida. Contact our custom vehicle specialists to build your dream truck or explore our custom truck financing options.

ROUSH Performance Logo Sherrod Custom Trucks Logo Ford Performance Logo

Visit Bill Currie Ford Today

Experience the difference 65 years of excellence makes. Whether you're shopping for a new Ford F-150, need service for your current vehicle, or looking for genuine Ford parts, we're here to help.

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Location

5815 North Dale Mabry Highway
Tampa, FL 33614

Hours

Sales: Mon-Sat 9AM-8PM, Sun 11AM-5PM
Service: Mon-Fri 7AM-8PM, Sat 8AM-4PM
Parts: Mon-Fri 8AM-6PM, Sat 8AM-4PM

Experience the Bill Currie Difference

Join thousands of Tampa Bay families who've made us their Ford dealer for life. Browse our extensive new Ford inventory including the latest F-150, Bronco, and Mustang Mach-E models.

Don't Worry, Drive Currie
© 2026 Bill Currie Ford